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Description

Attribution EssentialsUnlock the nuances of modern marketing analytics with our Advanced Attribution courses. Courses in this bundle will help you gain actionable insights into your marketing strategies.

Advanced attribution Strategy tailored for media portfolio and brand objectives

Learn how to prepare datasets for various advanced attribution needs

A live and exclusive Masterclass from top experts in advanced attribution broken down into 6 sessions of experiential learning and hands-on approach to applying attribution in your industry

✔︎ Partner with leading experts in the Industry

analytics professionals

Address Issues | Establish Expertise | Learn & Grow | Make Connections

Understand impact on cross channel media investments

✔︎ Expand your sphere of influence and explore career prospects

M^2 provides expert assistance to establish a training program in advanced attribution for agency teams and their client teams

Lecture : January 29 & 30 - 11h00 - 14h30 EST | 21h30 - 01h00 IST

and result interpretation

read and interpret lift tests on media channels to understand contribution to business KPIs and true ROI of media investments

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