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NUDGEEvery day we make choices about food and other purchases, financial investments, our children's health and education, even the causes we champion or the planet itself. Unfortunately, we often choose poorly. Using dozens of eye opening examples and drawing on decades of behavioral science research, Nudge shows how sensible ''choice architecture'' can help us to overcome the biases that lead to bad decisions and nudge us toward the best decisions for

or plain-old ''human error'' are much more likely to kill him first

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In his books Bloodlands and Black Earth

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an inventor

step-by-step strategy for coming to mutually acceptable agreements in every sort of conflict

she now returns with a stunning and definitive collection of her writing from the last fifty years

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second John

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